PRIVACY POLICY

Last updated October 24th, 2020

Thank you for choosing to use Aero41 products. We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about our policy, or our practices with regards to your personal information, please contact us at info@aero41.ch.

The primary purpose of collecting your data is to improve your experience with the AGv2 drone, MCI, MCS and AerOS and to tailor our marketing offering according to your needs. To that end, we only collect your data for clearly defined purposes. We do not and will not sell your personal data to third parties.

This Privacy Statement (the ‘Statement’) explains the personal information we collect from you, either directly or indirectly, and how we will use it. Personal information is any information that can be used to identify you or that we can link to you. It applies to all products offered by Aero41 or services, for example the Aero41 website, as well as other offline interactions, such as visiting an Aero41 office or attending an Aero41 event (collectively referred to as ‘Services’). Please read this Statement carefully to understand how Aero41 may collect, use, and share your personal information. The terms ‘we’, ‘us’, or ‘Aero41’ are each intended as reference to Aero41 Ltd.

The types of personal information we collect

Information you provide to us

We collect information you voluntarily provide to us, such as your name, phone number and email address; for instance, when you want to learn more about Aero41 Products and Services or when you contact our support or sales team for assistance with your Aero41 Products.

Information we collect automatically

We automatically collect information about you, about your use of Aero41 Products and Services, such as information collected by using cookies and similar technologies when you use, access, or interact with us via our websites or app. We may, for example, collect information about the type of device you use to access our websites, the operating system and version, your IP address, your general geographic location as indicated by your IP address, your browser type, the webpages you view on our websites, and whether and how you interact with content available on our websites.

Information obtained from other sources

We may receive information about you from other sources, including third parties, such as partners with whom we offer co-branded services or engage in joint-marketing activities. We may also receive information about you from social media platforms, for instance, when you interact with us on social media. We protect data obtained from third parties according to the practices described in this Statement and we also apply any additional restrictions imposed by the source of data.

Information of children

Aero41 does not target and is not intended to attract children under the age of sixteen. Although visitors of all ages may navigate through our website or use our app, we do not knowingly collect or request personal information from those under the age of eighteen without parental consent. If, following a notification from a parent or guardian or discovery by other means, a child under eighteen has been improperly registered on our site by using false information, we will cancel the child’s account and delete the child’s personal information from our records.

 

Customer interactions with Aero41

To make the information in this Statement easy to understand, we have highlighted different occasions when Aero41 could potentially collect personal information from customers. The customer interactions with Aero41 are broken down into the following segments:

 

Learning about Aero41

As you gather more information about Aero41, you may virtually or physically visit a site that we own. Examples include browsing our website, calling our in-house sales representatives, physically visiting an Aero41 office or attending Aero41-sponsored events. To learn more about Aero41 Products, you may voluntarily provide personal information, such as your name and email address during these interactions. We may also collect information about you online via cookies or similar technologies when you visit our websites.

We collect: name, email address, phone number, company name, country, IP address, industry, other information you provide to us, and information provided by cookies or similar technology.

Why: We can use this information to share news about events and products offered by Aero41. Additionally, the IP address helps us to understand geographic information about our website’s visitors better so that we can improve our website for everyone. It is our legitimate interest to process your personal data for these purposes.

 

Buying Aero41 products

Once you have decided to buy an Aero41 Product, you may be asked to provide information so that we can complete your purchase.

 

We collect: your name, company name, phone number, email address, delivery/shipping address, and other information you share with us.

Why: We use this information to complete your transaction, carry out any follow up with you about your purchase, help with any delivery issues, handle returns, and other issues related to the purchase of Aero41 Products. Processing your personal data for this purpose is necessary for the performance of the agreement we have with you.

Getting help from Aero41

From time to time, you may decide to contact our Support for assistance with your Aero41 Products. To be able to offer you the best service possible, we may collect certain data from you or your Aero41 Products.

We collect: This may include contact information, such as your name, email address, phone number, social media identifiers (if you contact us using a social media channel), and the content of your chats and other communications with the Aero41 Support, information about your drone such as serial numbers, Software version. In certain situations, the Support team will need additional data in order to help you solve your issue, such as log files, flight images and pictures or videos of the drone. We will obtain these data only from you when you send it directly to our Support team. We don’t capture log files or images ourselves without your consent.

  • Log files: Log files contain all system data, including but not limited to: the drone configuration, the drone exact position and trajectory, records of the behaviour and performance of drone components, system warnings and failures, in total hundreds of parameters. Log files do not contain any flight images or map data.

  • Pictures or videos of the drone: This is necessary for our Support team to assess the state of the drone hardware in case of physical damage and/or to assess if the warranty applies in case of repair or return.

Why: We collect this information to give you the best and most efficient customer support possible. For instance, for customer enquiries and technical questions, we use the contact information to respond to the customer in their preferred channel (phone, email, social). For technical problems, we use data in the log files and/or images to effectively troubleshoot the issue. For product returns and/or repairs, we use the contact information to ensure successful product receipt and/or delivery. Using these types of data is necessary to fulfil the agreement we have with you. Additionally, we will use aggregated flight logs to improve Aero41 Product’s reliability and security and determine what types of Product or feature improvements would please our customers most, which is our legitimate interest.

 

How we use personal information

Aero41 uses your personal information we collect to provide you with the Aero41 Products and Services we offer, which includes using data to improve and personalize your experiences. We also use your personal information to communicate with you, for example, informing you about your account, new Aero41 Products or Services available, security, and other types of updates. Additionally, as described below, we may use other data related to your interactions with Aero41 Products and Services in order to provide certain Aero41 Services and for advertising purposes.

 

Aero41 uses the data for the following purposes:

Purchase and delivery of Aero41 products and services

We use your personal information to take and handle orders, deliver Products and Services and communicate with you about orders, Products and Services, and promotional offers. This processing is necessary for the performance of the agreement we have with you.

Product experience, recommendations and personalization

We use data to provide, operate, support, and improve the Aero41 Products and Services we offer to ensure our customers can use their drones as effortlessly as possible. We use your personal information to recommend features, Products, and Services that might be of interest to you, identify your preferences, and personalize your experience with Aero41 Products and Services. This processing is necessary for the performance of the agreement we have with you, as well as to serve our legitimate interest.

Customer support

We use data to respond to customer enquiries, diagnose Product problems, repair customers’ Aero41 Products and provide other customer care and support services. This processing is necessary for the performance of the agreement we have with you, as well as to serve our legitimate interest.

 
Product improvement

We continually use data for research purposes and to develop and improve our Aero41 Products and Services, including maintaining and improving the performance of our Aero41 Products and Services, developing and adding new features or capabilities, such as using failure reports to improve reliability or using flight planning information to prioritize new features. We use your personal information to provide functionality, analyze performance, fix errors, and improve usability and effectiveness of Aero41 Products and Services. This processing is necessary to serve our legitimate interest.

Security, safety, and dispute resolution

We use data to protect the security and safety of our customers, Aero41 Products and Services to resolve disputes, and enforce our agreements. This processing is necessary to serve our legitimate interest.

Business operations

We use data to develop aggregate analysis and business intelligence that enable us to operate, protect, make informed decisions, and report on the performance of our business. This processing is necessary to serve our legitimate interest.

Communication, marketing and advertising

We use the data we collect to deliver and personalize our communications with you. For example, we may contact you by email or other means of electronic communication to inform you about new Aero41 Products or Services and security or software updates, to update you on a support issue, or to invite you to take part in a survey. This processing is necessary to serve our legitimate interest.

 

We also use cookies and similar technologies to provide the most relevant Aero41 advertising to you.

 
Purposes for which we seek your consent

We may also ask for your consent to process your personal information for a specific purpose that we communicate to you. When you consent to our processing your personal information for a specified purpose, you may withdraw your consent at any time, and we will stop processing your personal information for that purpose.

How we may share personal Information

Aero41 does not and will not sell personal information about our customers. We want you to understand that information about our customers is an important part of our business. We only disclose your data as described in this Statement. We may share information with the following types of third parties.

Third-Party vendors

Aero41 uses a variety of third-party vendors to carry out services like website management and hosting, cloud-related services and shipping (including fulfilling orders for Products or Services, delivering packages, sending postal mail and email) email communications, analyzing data, providing marketing assistance, transmitting content and providing customer service. We only share your personal information as necessary, such as to complete a transaction or to provide a Product or Service you have requested or authorized and only with vendors or agents working on our behalf for the purposes described in this Statement. In this case, your personal information will be shared with these agents or contractors but only for the purpose of performing services on behalf and under the instructions of Aero41 and in accordance with this Statement. If you purchase Aero41 products through an official Aero41 distributor, we may share data such as your name, contact email, other contact data, drone S/N, drone software version, warranty activation date, warranty status, type of requested products, delivery address. It is our legitimate interest to share information with these parties for these purposes.

Compelled disclosure and law enforcement

When legally required, strictly necessary for the performance of the services or to protect our rights, or the rights of our affiliates or users, we disclose your personal information to law enforcement authorities, investigative organizations, our affiliates, or in legal proceedings. We will share your personal information when we believe in good faith that it is necessary for us to do so in order to comply with a legal obligation under applicable law or to respond to a valid legal process (e.g. a search warrant, a court order, or a subpoena).

Sale or merger

We may share your personal information in the event of a merger, acquisition, or sale of all or a portion of our assets. Of course, we shall notify you via email and/or a prominent notice on our website and inform you of your rights.

Sharing and disclosure of aggregate data

We share data in aggregate form and/or in a form which does not enable the recipient of such data to identify you, with third parties, for example, for industry analysis.

The legal bases for using personal information

There are different legal bases that we rely on to use your personal information, namely:

Performance of a contract

The use of your personal information may be necessary to perform an agreement you have with us. For example, to complete your purchase of your Aero41 Product, to register, to help with delivery issues, to handle returns, to register your Aero41 system, and to make sure that your Aero41 Product performs its basic functions in a secure way or to respond to your requests.

 
Consent

Where legally required, we may rely on your consent to use your personal information. When this is the case, we will provide you with more specific information when we actually request your consent. You may withdraw your consent at any time by sending us an email to info@aero41.ch. Your withdrawal will not affect the lawfulness of processing based on your consent before your withdrawal.

Compliance with legal obligation

We may use your relevant personal information to ensure compliance with applicable laws; for example, to comply with lawful requests from law enforcement, and for regulatory investigations and compliance.

Legitimate interests

We may use your personal information for our legitimate interests. For example, we rely on our legitimate interest to analyze and improve our Aero41 Products and Services and the content on our websites and app, to send you notifications about software updates or information about Aero41 Products and Services, and to use your relevant personal data for administrative purposes. Furthermore, except where consent is required under applicable local law, we rely on our legitimate interest to send you relevant marketing communications.

 

When using personal data to serve our legitimate interests, we will always balance your rights and interests in the protection of your personal data against our rights and interests.

Security, storage and retention of personal information we collect

Security

We aim to protect your personal information through a system of organizational and technical security measures.

We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please also remember that we cannot guarantee that the internet itself is 100% secure. Although we will do our best to protect your personal information, transmission of personal information to and from our Services or Apps is at your own risk. You should only access the services within a secure environment.

Storage

Personal data collected by Aero41 may be stored and processed in your region, in the United States, or in any other country where Aero41 or its affiliates, subsidiaries, or service providers are located or maintain facilities.

Retention

Aero41 will retain your personal information:

  • for as long as we have a customer relationship with you and/or as necessary to enable you to use the website and/or your Aero41 Product(s);

  • for the period required to provide services that you request from us;

  • for the period required to provide marketing or other promotional materials that you request from us;

  • to comply with our legal obligations, including requirements of regulators and governmental agencies that have authority over us, such as tax and/or accounting obligations, which usually require retaining certain transaction data for periods between seven and 10 years after a transaction has occurred;

  • for the period required to resolve disputes with any parties and/or to investigate or defend against potential legal claims; and

  • otherwise as necessary to allow us to conduct our business in compliance with applicable laws and regulations;

  • as long as it is needed to serve our legitimate interest as described above in this privacy policy

  • Aggregated drone-meta data automatically collected and flight logs submitted to support will be retained after the customer relationship with us has ended.

All personal information we retain will be subject to this Privacy Statement and our internal retention guidelines.

Your rights to access, change and delete your data

Based on the laws of some countries, you may have the right to request access to the personal information we collect from you, change that information, or delete it in some circumstances. To request to review, update, or delete your personal information, please contact: info@aero41.ch. We will respond to your request within 30 days.

Your communication, marketing and advertising preferences

We also use your email to send you Aero41-related notifications, such as promotional messages, software updates, information about Aero41 Products and/or Services, and to share exciting Aero41 news and Product offerings.

You can opt out of receiving direct marketing communications from Aero41 by following the instructions included in every email sent to you, via the “Unsubscribe” tab. We respect your choice, and we will stop sending you promotional emails once you unsubscribe or change your communication settings.

Please note, regardless of your communication settings, we will continue to communicate with you regarding changes to terms and conditions, policy updates, Aero41 Product software updates, routine customer service messages such as information about current or past purchase, delivery of products, service interruptions, data breaches, or other significant information about a Product you own, such as discontinuation of support or safety issues.

Advertising and modern marketing tools

To help more people get to know about Aero41, we use several modern marketing tools in support of our advertising efforts.

Aero41 may work with third-party advertisers that use cookies and similar technologies to provide more relevant advertising about Aero41 Products and Services on our websites and across the internet. To provide this “interest-based advertising,” the parties combine non-personal data about your online activities, acquired over time, which data help cater advertising that we deliver to you. Examples of this may include an Aero41 advertisement on a Facebook page, or a Google-owned page such as a search results page or YouTube, or on a site within Google’s advertising network.

Our use of cookies and other similar technologies

We use cookies and similar technologies like pixels, tags, web beacons, and other identifiers to help us personalize our website for you, remember your preferences, understand how users are using our website or app, and help customize our marketing offerings.

Cookies

A cookie is a small data file containing a string of characters that is sent to your computer when you visit a website. When you visit the website again, the cookie allows that site to recognize your browser. The length of time a cookie will stay on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Aero41 uses both types of cookies. Session cookies will only stay on your device until you stop browsing. Persistent cookies stay on your computer or mobile device until they expire or are deleted. We may use the following types of cookies on our website:

 

  • Strictly necessary cookies. These cookies are essential for you to browse our website and use its features. Without these cookies, the layout of the website might not look as intended.

  • Performance cookies. These cookies collect information about how you use our websites. This data is used to help optimize our website and make it easier for you to navigate.

  • Functional cookies. These cookies allow our websites to remember choices you make whilst browsing and personalize your experience. We may store your geographic location in a cookie for instance, to ensure that we show you the website relevant to your area.

  • Third Party cookies. Third party cookies are those placed by websites and/or parties other than Aero41. These cookies may be used on our website to improve our products or services or to help us provide more relevant advertising. These cookies are subject to their respective privacy policies for these external services, for example, Facebook Data Use Policy.

  • Analytics cookies. We use analytics cookies, like those offered by Google Analytics or Hubspot, to help us understand things like how long a visitor stays on our website, what pages they find most useful, and how they arrived on our website. To learn more about Google Analytics and your data, visit this Google webpage.

  • Marketing personalization cookies: We use cookies, such as the one offered by Hubspot to tailor our marketing offering to our visitors and customers. These cookies record the behaviour of users on the website, such as which page has been visited and when. This allows us to send you more relevant offerings on our Products and Services whenever we think you may need it.

Cookies list

The cookies we use on our website may come from (but are not limited to):

  • Google Analytics, Google AdSense and Google Ads Remarketing

  • Facebook Ads

  • Bing Ads

  • LinkedIn Ads

  • HubSpot CRM, HubSpot Lead Management and HubSpot Analytics

  • Youtube

How to control cookie settings

Most web browsers allow you to control cookies through their settings preferences. However, if you limit the ability of websites to set cookies, you may impact your overall user experience. Some browsers offer a “Do Not Track” (“DNT”) signal whereby you can indicate your preference regarding tracking and cross-site tracking. Although we do not currently employ technology that recognizes DNT signals, we will only process your personal data in accordance with this Statement. Below you can learn about how to control cookie settings on popular web browsers:

 
Pixels

In addition to cookies, we sometimes use small graphic images known as ‘pixels’ (also known as web beacons, clear GIFs, or pixel tags). We use pixels in our email communications to you (if you have selected to receive such communications) to help us to understand whether our email communication has been viewed. We also use third-party pixels (such as those from Google, Facebook, and other advertising networks) to help us provide advertising that is relevant to your interests.

 

Changes to our privacy statement

Aero41 may modify or update this Statement when necessary, to reflect customer feedback and changes in our Aero41 Products and Service. Please review it regularly. When we update this Statement, we will revise the ‘Last Update’ date at the top of the Statement. If there are material changes to this Statement or in how Aero41 uses your personal data, we will notify our customers either by posting a notice of such changes before they take effect or by directly sending a notification in case we have an email address. We encourage you to regularly review this Statement to learn more about how Aero41 is using and protecting your information.

Additional policies/laws

https://www.admin.ch/opc/en/classified-compilation/19920153/index.html

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